This is your new issue of . . . 

September 25, 2007

In this issue of Business Magic®
1. Featured Photo
2. Thank You
3. Good is Not So Great
4. The Winner
5. Good in the Bad, Bad in the Good
6. Parting Thoughts

Business Magic® is a monthly electronic magazine for those who want to experience the magic of creative insights, ideas and inspirations for themselves and their business - based on the popular keynote speeches, seminars and writing of best-selling author, Randall Munson, CSP. 

Experience the magic Randall shares with leading companies to increase sales, increase profits, and make their competition disappear.

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1. Featured Photo

Some things never change

Each issue of Business Magic® features a photo from my personal "Humor File" containing funny things I have collected from around the world. I recommend you create your own Humor File; put into it whatever you find that is funny to you; and, when you are stressed, open up your file and look through it. It works like magic to help reduce stress - and it's cheaper than therapy.

Try some more FUN STUFF and enjoy the laughs. 


2. Thank You

Because of you, and others like you, we are enjoying the satisfaction of passing two significant milestones. On May 1st we celebrated the 10th anniversary of my resignation from IBM to focus exclusively on the Creatively Speaking® business. Like many turning points in life, my decision to walk away from a successful 20-year career at a prestigious corporation was filled with risk. Yet, it had the potential to be a giant leap forward for me, my family, and those I hoped to help. I took the leap and, thanks to you, it was a leap forward. I deeply appreciate your support and interest in what I offer, and I pledge to continue to bring you insights, information, and laughter in the hope that I can have a positive impact on your life and your business.

At the same moment, we whizzed past another milestone with the addition of more than 4,000 subscribers to Business Magic®. I continue to be gratified that you find my electronic magazine to be worthy of reading and sharing with others. This edition is simultaneously being read by thought leaders in each of the 50 United States and in more than 70 countries across six continents. This wide-spread interest from such a diverse group is a testimony to the universal principals that are shared by all humans regardless of age, location, or culture.

If you want Randall Munson to deliver one of his powerful, award-winning presentations at your event, contact him now.

3. Good is Not So Great

Contentment with something good is often an impediment to something great. When something bad happens to us we often respond by making changes. By making changes we may have the opportunity to achieve something we would not otherwise have achieved – and that achievement may very well be something great.

However, when things are good we feel little inclination to make a change. We think, “Why change? Things are good,” but this continuous acceptance of what is merely good means that we are not likely to change and perhaps miss the opportunity to achieve something great.

Good is the enemy of great.

I had a very good career with IBM with good pay, good benefits, security and respect. However, I walked away from the steady climb up the corporate ladder; I resigned from IBM. While that was hard to do, I have been able to achieve something great because I did not let “good” get in the way. By forming my own company and delivering keynote presentations and consulting I’ve helped over a million people improve their lives and businesses. I’ve traveled around the world many times, accumulating nearly 4 million frequent flyer miles, and speaking in more than 30 countries across 6 continents. I’ve become the author or co-author of 8 books, including a best seller. None of that would have been possible had I not overcome the enemy – good – in order to make the changes that resulted in some pretty great things.

What great success can you achieve if you are willing to give up what is merely good in order to find something great?

When considering an uncertain change, I suggest you ask yourself three revealing questions:

   1. What is the worst thing that could happen?
   2. What is the best thing that could happen?
   3. What is the most likely thing that will happen?

Then ask three key questions:

   1. Will you survive the worst thing?
   2. Will you soar with the best thing?
   3. Will you be better off with the most likely thing?

If you can answer “YES” to all three key questions, the change is probably worth the risk.

Don’t let contentment with what is good pacify and constrain you and prevent you from accomplishing something truly great.

You can have a quick laugh at work by watching my new preview video. Just use this link to sample the fun experienced by my audiences around the world. To enjoy a full dose of invigorating laughter and business-boosting insights, contact me to arrange for a presentation of the Serious Business of Humor or Funny Business at your business.

4. The Winner

Following Randall's program, Magic of System i – What IBM Will Never Tell You, to a standing-room-only audience at the Toronto User Group’s event, a drawing was held for an autographed copy of three books by best selling author, Randall Munson. According to Leo Lefebvre, the president of the organization, "this was the best meeting for more than 5 years and the best May meeting for at least 15 years."

Autographed copies of Randall's newest books
The Sales Coach II, Creativity 101 and Creativity 102
were won by John Neto of Scotiabank in Toronto, Canada

See more about these popular books that will help you be more creative.

If you want to see a list of Randall Munson's most popular award-winning keynote presentations this link will show them to you.

5. Good in the Bad, Bad in the Good

We didn’t do what most people do. When the second of our three children moved out to go to college, and knowing all of our children would be leaving home in just a few years, we didn’t downsize our house; we bought a bigger house. While this may seem unusual, I just love our big house. Not because of the 5 bedrooms and 5 bathrooms but because of things like the unique open architecture with 16 foot ceilings on the main floor and a bridge-like balcony between rooms on the third floor from which you can look down on the living room, dining room, and great room. It has a four-level deck that wraps around two sides of the house and the aviary feel of a bay window that juts out into trees filled with wild birds. Towards the back of the large wooded lot is a wooden foot bridge across a creek. It is on that foot bridge that my daughter was proposed to.

As much as I like the new house, there are things that I miss in the old house. We had a sliding glass door in the master bedroom where my wife and I could lie in bed in the light of a full moon listening to the relaxing chirp of crickets in the summer. And in the family room was a fireplace where we opened presents with our children every Christmas of their lives.

A few years ago we bought a second home – a beachfront condo in Florida. Now, we once again have a sliding glass door in the master bedroom but instead of watching the moon and listening to crickets we are watching dolphins play as the orange sun sets slowly over the Gulf of Mexico. However, during the months we are living in our Florida home we get lonesome for our family in Minnesota. And, this will be the first Halloween that I won’t be holding the hand of my little granddaughter as we go “Trick or Treating” together.

Every change, no matter how good it is, has some bad in it. At the same time, every bad change has some good in it. The key is to find the good in the bad changes that happen to you and to deal effectively with the bad parts in the good changes.

As I read in a fortune cookie, “It isn’t so much what happens to you that matters as it is what you do about it.”

If you enjoy this Business Magic® electronic magazine, will you do something for me? Simply forward this issue to the people you know who could benefit from it. Or, just tell them they can sign up for their own subscription. All they have to do is go to to sign up. It is that easy. You and I want to share the magic so pass it on. 
They’ll thank you for it and so will I.

6. Parting Thoughts.

The focus of this issue of Business Magic® is change. It is a topic worthy of your attention. It is so important that I created a keynote presentation Turn CHANGE Into DOLLARS!, to help organizations in all cultures deal with change more effectively and profitably.

See Randall

Most of Randall Munson's appearances are private events for companies and organizations. Occasionally, there are public venues, open to everyone. Some of them are listed below.

If you would like us to tell you when Randall is speaking in your area, please
contact Randall now and ask us to let you know.

Houston, TX, USA
September 26-30, 2007
Texas Clown Association

Randall is the headliner for the Texas Clown Association convention. He will be presenting The Serious Business of HUMOR at the opening evening program and performing a stage show at the closing Awards Banquet. The convention is hosted by the Cheerful Clown Alley of Houston, TX.

Orlando, FL, USA
February 24-29, 2008

SHARE, the world's first organization of computing professionals, presented Randall Munson with the Best Session Award for his top rated presentation "Funny Business" at their previous international conference. This is the fifth SHARE conferences in which Randall earned the Best Session Award.
Randall is presenting five sessions at SHARE.

Nashville, TN, USA
March 30 - April 3, 2008

COMMON, the World's Largest Computer Users Group will present Randall with 5 Gold Medals for his top-rated sessions at the previous international conference. Randall's "Success Through CREATIVITY and INNOVATION" was the highest rated session of the entire conference. Randall has earned 70 GOLD MEDALS for his top rated presentations at previous conferences - more than all other speakers combined. He will present six sessions at COMMON.

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Contact Randall now for further details of his powerful original programs, to request an information kit, or to hire Randall Munson for your organization.


“Without change there is no growth.”
Randall Munson

Quotations from Randall Munson's forthcoming book
Change 101

“Only I can change my life. No one can do it for me.”
Carol Burnett

Quotations from
Randall's audience members:

"If you want a successful conference, get Randall Munson."
Jeff Neubauer,
Taylor Corporation,

"Your presentations were brilliant."
Gunnar Öhrn,
President, Data 3,

"I have seen lots of great speakers but I’ve never seen any speaker present information like this so artfully!"
Dianne Moser,
Bast Tire & Auto,

"Randall Munson rocks!"
Evelyn Hubbert,
Forrester Research,